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Our Private Equity Group is considered the go-to practice for complex, bespoke and firm-defining transactions. With clients ranging from the world’s leading institutional asset managers to prominent middle-market private equity and growth equity firms, we offer comprehensive advice to general partners, limited partners, co-investors and other equity stakeholders, as well as portfolio companies, lenders and financial sponsor groups. The depth and continuity of our relationships across the industry gives us a nuanced understanding of each client’s objectives and allows us to provide seamless, efficient counsel across the investment lifecycle.

General Atlantic Invests in Buff City Soap

Paul, Weiss is advising General Atlantic in its investment in Buff City Soap, a plant-based home and personal care brand franchise. The growth investment will support continued store openings, product category expansion, and growth in e-commerce. Terms of the transaction were not disclosed.

The Paul, Weiss team includes corporate partners Matthew Abbott, Brian Lavin and Neil Goldman and counsel Caitlin Kelly, David Curtiss and Philip Heimowitz; tax partner Lindsay Parks; executive compensation partner Jarrett Hoffman; intellectual property partner Claudine Meredith-Goujon; real estate partner Peter Fisch; and litigation counsel Daniel Mason.

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